http://www.affectivedesign.org/archives/33 Exploring Emotional Design Mon, 12 Jul 2010 17:16:31 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.affectivedesign.org/archives/33/comment-page-1#comment-890 Sumitra Menon Wed, 09 May 2007 10:25:42 +0000 http://www.affectivedesign.org/archives/33#comment-890 “Great design is the creative visual thinking process that gets to a deep understanding of user needs colliding with a breakthrough creative idea and a slew of trade-offs.." Dominique Trempont, INSEAD Business School advisory board member, in his series on <em>Design in Business</em>. “Great design is the creative visual thinking process that gets to a deep understanding of user needs colliding with a breakthrough creative idea and a slew of trade-offs..” Dominique Trempont, INSEAD Business School advisory board member, in his series on Design in Business.

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