affective design

Exploring the “Heart” of Design

Archive for the 'Interviews' Category

An Interview with Dr. BJ Fogg - Pt.3

In part 3, I talked with Dr. BJ Fogg about conducting research on persuasion and incorporating the results of that research into projects. Be sure to read part 1 and part 2 for more on persuasion and designing emotion…

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An Interview with Dr. BJ Fogg - Pt.2

In part 2 of my interview with Dr. BJ Fogg, we discuss social agents, social cues, Web 2.0, persuasion and designing for emotion. Be sure to read part 1 for more on persuasion and designing emotion…

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An Interview with Dr. BJ Fogg - Pt.1

Dr. BJ FoggA few weeks ago, I had the chance to speak with Dr. BJ Fogg, author of Persuasive Technology: Using Computers to Change What We Think and Do and founder of the Persuasive Technology Lab at Stanford University about persuasion, emotion and what it is that makes Web 2.0 so darned persuasive…

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An Interview with Microsoft’s Edie Adams - Pt. 2

In part 1 of this interview, I talked with Edie Adams about the many innovative products she has helped develop at Microsoft. In part 2, my interview with Edie Adams continues, as we discuss product semiotics, designing products at the right emotional level and designing for flow… Read more

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An Interview with Microsoft’s Edie Adams - Pt. 1

Edie AdamsYou may not know Edie Adams by name, but if you’ve ever used a computer, chances are you’ve had your hands on one of her innovations. Edie had a hand in creation of the scroll wheel, the Microsoft Natural Keyboard and many other innovations in hardware design… Read more

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