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	<title>affective design &#187; Opinions</title>
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	<description>Exploring Emotional Design</description>
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		<title>Edie Adams on &#8220;Two Elements of Emotional Design&#8221;</title>
		<link>http://www.affectivedesign.org/archives/1161</link>
		<comments>http://www.affectivedesign.org/archives/1161#comments</comments>
		<pubDate>Thu, 16 Jun 2011 15:48:32 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
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		<category><![CDATA[japanese aesthetics]]></category>
		<category><![CDATA[two elements of emotional design]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=1161</guid>
		<description><![CDATA[Over at the Design for Emotion book blog, Edie Adams has published a short piece on two elements of emotional design. Edie introduces two elements in Japanese aesthetics that describe building moods and touching the emotions. These two elements relate to our ongoing discussion of emotional design, so be sure to check out Edie&#8217;s post. [...]
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		<title>We&#8217;re Writing a Book on Emotional Design</title>
		<link>http://www.affectivedesign.org/archives/1136</link>
		<comments>http://www.affectivedesign.org/archives/1136#comments</comments>
		<pubDate>Mon, 18 Apr 2011 13:50:03 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
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		<category><![CDATA[morgan kaufmann]]></category>
		<category><![CDATA[morgan kaufmann publishers]]></category>
		<category><![CDATA[trevor van gorp]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=1136</guid>
		<description><![CDATA[It&#8217;s been awhile since the last post here at Affective Design, but we&#8217;ve been busy. We&#8217;re very pleased to announce that we&#8217;re writing a book on emotional design, and we want you to be a part of it! Eight years ago, while working on a master&#8217;s degree in Industrial Design at the U of C, [...]
]]></description>
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		<title>2010 Year in Review at affectivedesign.com</title>
		<link>http://www.affectivedesign.org/archives/1125</link>
		<comments>http://www.affectivedesign.org/archives/1125#comments</comments>
		<pubDate>Mon, 20 Dec 2010 23:22:49 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Emotion & UX]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[affective design]]></category>
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		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[year in review]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=1125</guid>
		<description><![CDATA[Over at affectivedesign.com, we&#8217;ve published a short piece reviewing some of the items and events of note for us in 2010. It was a big year here, and we&#8217;re looking forward to an even bigger 2011!  So, from everyone here at Affective Design Inc. we’d like to wish you a safe and happy holiday season! [...]
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		<title>AffectiveDesign.com Launches</title>
		<link>http://www.affectivedesign.org/archives/989</link>
		<comments>http://www.affectivedesign.org/archives/989#comments</comments>
		<pubDate>Mon, 29 Mar 2010 15:32:05 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Emotion & Business]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[affective design]]></category>
		<category><![CDATA[affectivedesign.com]]></category>
		<category><![CDATA[affectivedesign.org]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
		<category><![CDATA[design research]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[feelings]]></category>
		<category><![CDATA[nform user experience]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=989</guid>
		<description><![CDATA[After many hours of work, late nights and a lot of coffee, we&#8217;re very pleased to announce the launch of AffectiveDesign.com! AffectiveDesign.com is meant to offer readers and customers a clearer sense of what it is we do here at Affective Design. You can browse our services, learn more about the company, see examples of [...]
]]></description>
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		<title>Comcast Experience Maps</title>
		<link>http://www.affectivedesign.org/archives/948</link>
		<comments>http://www.affectivedesign.org/archives/948#comments</comments>
		<pubDate>Thu, 04 Mar 2010 18:45:58 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Emotion & UX]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[affective design]]></category>
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		<category><![CDATA[design research]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[experience maps]]></category>
		<category><![CDATA[game invasion]]></category>
		<category><![CDATA[gene smith]]></category>
		<category><![CDATA[genre specific gamer]]></category>
		<category><![CDATA[jess mcmullin]]></category>
		<category><![CDATA[nForm]]></category>
		<category><![CDATA[persona]]></category>
		<category><![CDATA[social gamer]]></category>
		<category><![CDATA[solitary escapist gamer]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=948</guid>
		<description><![CDATA[Over at the nForm User Experience Blog, Gene Smith has published the Experience Maps we created for Comcast&#8217;s now discontinued Game Invasion site. Back when I was at nForm, we were hired to help Comcast deepen their understanding of their customers for the creation of a gaming site. Creating the Experience Maps with Gene was [...]
]]></description>
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		<title>Swimlanes Now Part of Eight Shapes &#8220;Unify&#8221;</title>
		<link>http://www.affectivedesign.org/archives/926</link>
		<comments>http://www.affectivedesign.org/archives/926#comments</comments>
		<pubDate>Fri, 22 Jan 2010 18:55:50 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Emotion & UX]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[affective design]]></category>
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		<category><![CDATA[arousal]]></category>
		<category><![CDATA[city of edmonton]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
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		<category><![CDATA[eight shapes]]></category>
		<category><![CDATA[elements of user experience]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[nathan curtis]]></category>
		<category><![CDATA[nForm]]></category>
		<category><![CDATA[nform user experience]]></category>
		<category><![CDATA[scenario description swimlanes]]></category>
		<category><![CDATA[swimlanes]]></category>
		<category><![CDATA[unify]]></category>
		<category><![CDATA[Yvonne Shek]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=926</guid>
		<description><![CDATA[Back in 2008, I blogged about the Swimlanes document that my colleague, Yvonne Shek and I created while I was a consultant at nForm. The Swimlanes document (which is card #12 in the UX Methods Trading Cards) won the 2008 IA Summit “People’s Choice Award” at the Eight Shapes‘ sponsored &#8220;Wall of Deliverables&#8221;. Now, I&#8217;m [...]
]]></description>
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		<slash:comments>2</slash:comments>
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		<title>UX Camp Edmonton</title>
		<link>http://www.affectivedesign.org/archives/844</link>
		<comments>http://www.affectivedesign.org/archives/844#comments</comments>
		<pubDate>Thu, 16 Jul 2009 15:15:54 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Emotion & UX]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[Workshops]]></category>
		<category><![CDATA[affective design]]></category>
		<category><![CDATA[affectivedesign]]></category>
		<category><![CDATA[affectivedesign.org]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
		<category><![CDATA[Design Studies]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[edmonton]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[Grant Macewan]]></category>
		<category><![CDATA[jess mcmullin]]></category>
		<category><![CDATA[nForm]]></category>
		<category><![CDATA[nform user experience]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[user experience camp]]></category>
		<category><![CDATA[user experience iceberg]]></category>
		<category><![CDATA[ux camp]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=844</guid>
		<description><![CDATA[Affective Design is proud to sponsor the first user experience camp in Edmonton. UX Camp is being put on by my colleagues and former co-workers down at nForm User Experience and Grant MacEwan College&#8217;s Design Studies program. The camp will run from 8:30am to 4:30pm, Saturday, July 18th. If you&#8217;re interested in attending, head over [...]
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to Be Happy in Business</title>
		<link>http://www.affectivedesign.org/archives/818</link>
		<comments>http://www.affectivedesign.org/archives/818#comments</comments>
		<pubDate>Mon, 08 Jun 2009 22:46:09 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Opinions]]></category>
		<category><![CDATA[affective design]]></category>
		<category><![CDATA[affectivedesign]]></category>
		<category><![CDATA[affectivedesign.org]]></category>
		<category><![CDATA[arousal]]></category>
		<category><![CDATA[bud caddell]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[durable fulfillment]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[feelings]]></category>
		<category><![CDATA[fulfillment]]></category>
		<category><![CDATA[happiness]]></category>
		<category><![CDATA[happiness in business]]></category>
		<category><![CDATA[happy in business]]></category>
		<category><![CDATA[how to be happy in business]]></category>
		<category><![CDATA[venn diagram]]></category>
		<category><![CDATA[what consumes me]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=818</guid>
		<description><![CDATA[Over at What Consumes Me, Bud Cadell has a great Venn diagram depicting the three aspects of work that intersect to produce happiness. This great diagram really captures the essence of achieving durable fulfillment in your work. And because your work will comprise a large amount of the time you spend living your life, it&#8217;s [...]
]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Edmonton.ca Voted Best Local Website</title>
		<link>http://www.affectivedesign.org/archives/758</link>
		<comments>http://www.affectivedesign.org/archives/758#comments</comments>
		<pubDate>Thu, 21 May 2009 17:14:42 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Opinions]]></category>
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		<category><![CDATA[affective design]]></category>
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		<category><![CDATA[affectivedesign.org]]></category>
		<category><![CDATA[Best of Edmonton]]></category>
		<category><![CDATA[Best of Edmonton 2009]]></category>
		<category><![CDATA[city of edmonton]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
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		<category><![CDATA[edmonton.ca]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[See Magazine]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=758</guid>
		<description><![CDATA[affective design is proud to announce that one of its latest user experience projects has been voted the Best Local Website in the annual See Magazine Readers Poll&#8230;Every year, See Magazine conducts the &#8220;Best of Edmonton&#8221; survey to get readers&#8217; views on the best that Edmonton has to offer. affective design has been working with [...]
]]></description>
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		<title>Happy New Year from affective design!</title>
		<link>http://www.affectivedesign.org/archives/412</link>
		<comments>http://www.affectivedesign.org/archives/412#comments</comments>
		<pubDate>Wed, 31 Dec 2008 19:21:36 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Opinions]]></category>
		<category><![CDATA[affective design]]></category>
		<category><![CDATA[affectivedesign]]></category>
		<category><![CDATA[design affective]]></category>
		<category><![CDATA[design for emotion]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[feelings]]></category>
		<category><![CDATA[happy new year]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=412</guid>
		<description><![CDATA[2008 was a year filled with emotions that ranged across the entire gamut of human experience. In this Olympic year, athletes were not the only people who both celebrated tremendous victories and mourned tremendous losses. From the election of the first mixed-race man to the highest office in the United States, across the gamut to [...]
]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Deconstructing Product Design</title>
		<link>http://www.affectivedesign.org/archives/375</link>
		<comments>http://www.affectivedesign.org/archives/375#comments</comments>
		<pubDate>Thu, 06 Nov 2008 05:23:04 +0000</pubDate>
		<dc:creator>Trevor van Gorp</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Opinions]]></category>
		<category><![CDATA[affective design]]></category>
		<category><![CDATA[affectivedesign.org]]></category>
		<category><![CDATA[arousal]]></category>
		<category><![CDATA[deconstruct product design]]></category>
		<category><![CDATA[deconstructing product design]]></category>
		<category><![CDATA[design for emotion]]></category>
		<category><![CDATA[designing emotion]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[emotional design]]></category>
		<category><![CDATA[feelings]]></category>
		<category><![CDATA[lidwell]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[william lidwell]]></category>

		<guid isPermaLink="false">http://www.affectivedesign.org/?p=375</guid>
		<description><![CDATA[William Lidwell is the author of one of my favorite recent books on design, Universal Design Principles. Earlier this week, he asked me to invite the readers of affectivedesign.org to offer contributions for his new book: Desconstructing Product Design. Lidwell wants to know &#8220;what you think and feel&#8221; about some of the most well-designed consumer [...]
]]></description>
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