affective design

Exploring Emotional Design

Archive for the 'Psychology' Category

An Interview with Dr. BJ Fogg – Pt.1

Dr. BJ FoggA few weeks ago, I had the chance to speak with Dr. BJ Fogg, author of Persuasive Technology: Using Computers to Change What We Think and Do and founder of the Persuasive Technology Lab at Stanford University about persuasion, emotion and what it is that makes Web 2.0 so darned persuasive… Read more

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The Power of Verbalizing Emotions

Ever wonder why it makes you feel better to talk with friends, see a counselor, or write in your journal when you’re upset? Naming or labeling emotions reduces their intensity and helps make them easier to deal with… Read more

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Money Can Buy You Happiness, But Friends Cost a Lot Less

According to a research team from the University of London, money CAN buy you happiness. That being said, chances are you won’t get the kind of raise you’d need to compensate for losing the things that bring you happiness… Read more

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How Does Culture Affect What We Focus on?

With globalization, more products and services are being distributed to a global, multicultural audience. What kinds of adjustments need to be made to tailor these products to different cultures? Read more

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Moral Decisions are Social Emotional Decisions

Would you kill one person to save others? Two recent medical articles here and here discuss recent findings by neuroscientists showing damage to a particular portion of the brain that is known to process social emotions can affect moral judgments… Read more

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