affective design

Exploring Emotional Design

Archive for February, 2007

Robots and Emotion

An article on BBC News discusses a multi-country, European initiative called Feelix Growing that is focusing on developing technologies to help robots learn and interpret human emotional responses and behavior. Read more

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The Emotional Side of Security – Part 1

A recent article on Dark Reading explains how security experts are realizing that internet security is both “a reality and a feeling”… Read more

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A Top Trend for 2007: Status has an article about how status will be a top trend for 2007. But we’re not just talking about status in the traditional sense of owning and displaying expensive brands… Read more

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Seasonal Affective Disorder and Simplicity

In northern climates, some people suffer from Seasonal Affective Disorder (or S.A.D.), a mood disorder that causes depressive symptoms… Read more


Redesigning the affectivedesign Banner

You may have noticed that the banner has changed. The original banner graphic was a placeholder that wound up remaining on the site a little longer than I had intended… Read more


Video Games That Improve Emotional Health

Reuters has an article about how the success of games that help to improve the mental abilities of players is inspiring developers to create a new genre of video games… Read more

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LEMTool – Experiment #1

Kevin Capota, a master’s student at Twente University, is running the first experiment to test out his Layered Emotion Measurement Tool… Read more

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Pharmaceutical Advertising Relies on Emotional Appeal

Medical News Today has an article about how pharmaceutical advertising relies on appeals to consumer’s emotions rather than on providing information… Read more

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