affective design

Exploring Emotional Design

Archive for the 'Affective Design Theory' Category

“Emotional Design with A.C.T. – Pt. 1” on Boxes and Arrows

Over at Boxes and Arrows, they’ve published the first part of an article I’ve been working on for some time now on how to design products with personalities that encourage the people who use them to form relationships. Read more

1 comment

“Emotional Design with A.C.T.” at the 2010 IA Summit

I’ve given talks at a number of conferences over the years, but the 2010 IA Summit was my first time presenting both a talk and a poster. Read more


“Design for Emotion and Flow” at the 2010 IA Summit

After a couple of years off, it was great to be back at the IA Summit in Phoenix this past April, and even better to give a talk on Design for Emotion and Flow... Read more

No comments

Design for Emotion and Flow on Boxes and Arrows

Over at Boxes and Arrows, they’ve just published an article I’ve written discussing how to design interfaces that encourage the creation of “flow“. Read more


Ubisoft Aims for More Emotional Games

Over at Wired Magazine, Ubisoft’s Montreal CEO talks about the importance of making video games more emotional to increase appeal to gamers. Read more

No comments

Understanding Design for Emotion Models

With all the different models out there used to describe designing for emotion, it can be difficult to understand how to apply any individual model, or understand how all the models relate to each other. Several years ago, I set out to gain an understanding of how these models were different and how they were similar. Read more


Blink vs. Think, or Unconscious vs. Conscious

Malcolm Gladwell’s book Blink: The Power of Thinking Without Thinking, was one book caught in the broad net I threw out while performing my master’s thesis research. When I read the book, I had a couple of issues with it… Read more


LEMTool – Experiment #1: Results

Kevin Capota has posted the results of the first experiment with the LEMTool. His blog displays three emotion scorecards that rate three websites… Read more

No comments

LEMTool – Experiment #1

Kevin Capota, a master’s student at Twente University, is running the first experiment to test out his Layered Emotion Measurement Tool… Read more

No comments

Older People Are Less Affected By Unpleasant Info?

Reuters has an article about how older people are less affected by unpleasant information. This is an interesting finding, since it has previously been found that negative, unpleasant information is more motivating and captures more attention than positive information… Read more


Expectations Determine Happiness

The New York Times has an article about how our expectations determine how happy we are… Read more

1 comment

Next Page »